Top 5 Fashion Games on iOS in Ukraine: Q4 2021 Performance

The fourth quarter of 2021 saw interesting trends for the top 5 fashion games on iOS in Ukraine. Here’s an overview of their performance based on data from Sensor Tower.

Project Makeover by Magic Tavern, Inc. experienced fluctuating weekly revenue, peaking at around $3.9K in mid-October and dipping to approximately $2.3K towards the end of December. Weekly downloads for this game varied significantly, starting at 5.9K at the beginning of October and dropping to about 1.9K by the end of December. The number of weekly active users showed a decline from roughly 37.4K at the start of the quarter to 27.5K by its end.

Lily Diary from SeyeonSoft Co., Ltd. had modest weekly revenue, with the highest being $50 in early October and the lowest at $7 in mid-December. Weekly downloads saw a decline from 7.2K at the beginning of October to around 1K by the end of December. Active users also decreased from approximately 17.5K to 7.3K over the same period.

Hair Challenge by Rollic Games had no reported revenue throughout the quarter. Weekly downloads were relatively stable, ranging from 1.6K to 2.6K. Active users showed a slight decrease from about 10.1K in early October to 7.4K by the end of December.

High Heels!, also from Rollic Games, saw a varied revenue trend, with the highest weekly revenue of around $87 in early November. Downloads for this game increased slightly from 988 in late September to 1.9K by the end of December. The number of active users fluctuated, peaking at about 1.9K in late October and ending the quarter at around 1.5K.

Acrylic Nails! by Crazy Labs showed an increase in weekly revenue, peaking at approximately $179 in the final week of December. Downloads for the game remained relatively stable, ranging from 1.2K to 1.8K throughout the quarter. Active users saw a significant increase from 1.3K at the start of the quarter to 1.6K by the end of December.

For more detailed insights and trends, visit Sensor Tower.